Why your site needs ssl before july 1st

don’t let your business suffer!

By Alden Zuck

This article is being brought to you by cityCURRENT, Get Involved & Power the GOOD!

Google has announced that any website that does not have an SSL certification with the secure “s” on the https encryption will warn any surfers that the site in not secure.

An SSL certification is a security certification that you will need to have if you don’t want to lose possible customers or clients because they think they can’t trust your site, or worse, your company!

Do you have any variation of a form on your site where customers fill out their details? People will avoid filling out these forms if the site is not secure because the fear of their details not being safe; there goes your conversions! If your site is secure, customers will see a lock icon and a green address bar that will indicate the encryption is safe to use.

What about your information? Cybercriminals are real and becoming more prevalent as the technological world grows, without SSL on your site, any data that is on your server of your site can be vacuumed up by someone on the other side of the screen.

Not only will the non-secure signs scare possible customers away, but your website will undoubtedly be at risk to lowered search ranking, which in turn is way less traffic; the traffic that does end up finding your site might still be turned away because of the warning signals.
This change is not a “will I do this” kind of question but a “when do I do this”.
Don’t let all your SEO and already-flowing traffic/sales go to waste, not to mention the reputation of your business and brand! One simple call or email and you can ensure your business stays upright!

#BeAmazing Web Makeovers

Do you need help upgrading to SSL? While you are upgrading your website to SSL, let JustMy also makeover your site and your brand! From now until the end of July, we are offering discounts on all web services. Fill out the form below to get your discount and learn how you can get a 1200.00 website makeover for FREE!

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cityCURRENT is a privately-funded catalyst for the Mid-South and Middle Tennessee. A team of more than 100 partner companies have come together to host FREE events, along with an array of positive-oriented media and philanthropic initiatives to enrich, engage, and impact the community. Our mission is to #PowertheGOOD and we invite you to join with us


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